“Here To Help” A Free Service to Guide & Assist Travelers at the King Hussein International Airport
24-Nov-2025
Aqaba Development Corporation Launches “Here To Help” To Enhance the
Tourist Experience and Elevating Passenger Services in Aqaba
“Here To Help” A Free Service to Guide & Assist Travelers at the King
Hussein International Airport
In line with Aqaba Development Corporation (ADC)’s strategy to enhance
the tourism services ecosystem and improve the traveler experience in Aqaba
through elevating the quality of services provided to passengers at the King
Hussein International Airport, ADC in collaboration with the airport
management, has launched a pioneering free-of-charge guidance and assistance
service “Here To Help” at King Hussein International Airport, a vital
tourism gateway to the city and one of its key entry points. The service aims
to increase travelers’ comfort and improve their arrival and departure
experience through a well-planned framework that allows for performance
assessment and ongoing improvement.
The project is implemented through a contract with a specialized
company to provide the “Here To Help” service, delivered by a distinguished
team of local residents of Aqaba, carefully selected and trained to serve as
ambassadors for the city. The team possesses high professionalism, hospitality,
and cultural and tourism awareness. It includes engineers from various
specialties, a doctor and nurses, tourism and hospitality experts, and
multilingual specialists fluent in six languages, enabling the delivery of
high-quality professional services that reflect Jordanian hospitality and
present Aqaba’s cultural and urban identity to visitors.
The service includes welcoming travelers and accompanying them
throughout all stages of their journey within the airport, providing essential
information on airport logistics and available facilities. It also offers
comprehensive tourist information about attractions, activities, and events in
Aqaba and nearby destinations such as Wadi Rum and Petra. The “Here To Help”
team facilitates access to this information through a QR code on their
uniforms, which links directly to the Aqaba Special Economic Zone Authority’s
tourism website (visitaqaba.com). The website offers rich, comprehensive
content about historical sites, tourist and marine activities, diving, shopping
and service locations, and other unique experiences available to visitors.
Additionally, the team provides special support for the elderly and people with
disabilities to ensure smooth movement within the airport facilities.
This initiative demonstrates ADC’s commitment to human capacity
development as a core part of Aqaba’s strategy to promote economic and social
growth through investing in youth talent in addition to the creation of a
sustainable environment that supports national objectives. It also highlights
the pivotal role of youth in enhancing tourism services and presenting a
positive image of the Kingdom, contributing to the growth of the tourism
sector.
CEO of Aqaba Development Corporation, Hussein Safadi, emphasized that
the launch of this service aligns with the company’s vision to improve service
quality and elevate the tourism experience in Aqaba while investing in young
Jordanian talent. He highlighted that service team possess high
professionalism, hospitality, and cultural awareness, representing Jordan in
the best light and reflecting the company’s deep commitment to Aqaba’s visitors.
Through the “Here To Help” team, the company not only facilitates
passenger movement but also introduces travelers to Aqaba’s unique tourism
experiences.
Hussein Safadi added that this service is part of a broader set of
projects and investment initiatives aimed at supporting tourism and economic
development in the region, in line with a comprehensive vision for the city’s
development focusing on sustainable development, logistics, industry, creative
industries, and innovation.
In recent years, effective collaborative strategy among multiple
government entities to expand the aviation network and attract more visitors to
Aqaba lead to an increase in low-cost and seasonal flights to Aqaba, connecting
the city to European and global markets and strengthening air links with
tourist cities. This initiative is one of several improvements and changes that
ADC is implementing at King Hussein International Airport to enhance the
passenger experience. The company aims to transform the airport into a primary
gateway for Aqaba by upgrading facilities, investing into operational equipment
upgrades, simplifying procedures and expediting passenger flow, thereby
reinforcing Aqaba’s position as a more competitive regional tourism hub.
ADC continues to implement its ambitious plans, guided by a royal vision,
to elevate Aqaba’s status as a global and regional hub for diverse investments
into tourism, logistics, and sustainability, through developing integrated
world-class infrastructure, attracting quality investments, and improving
essential services.